Next Tuesday, I’m going to help you.
Because I know that you have the best taste in restaurants, read all the reviews, troll the websites, camp out in your kitchen on Sunday afternoons and marvel at how dang delicious last night’s dinner turned out to be. You’re Pioneer Woman 2.0– you just don’t have any readers yet.
Together, we’ll go through the ins and outs of starting your own culinary website and finding your foodie voice. I leave no macaron unturned. Don’t believe me?
Time Out New York magazine snuck into my class last month (yep, it was an undercover op- they didn’t identify themselves) and here’s what they had to say:
“Over the course of two workshop-style hours, instructor Brooke Parkhurst (author of Belle in the Big Apple and Just Married and Cooking, print spinoffs of her two successful blogs) helps aspiring food bloggers identify what makes them, their stories and their relationship to food utterly unique—in other words, find their niche. This, says Parkhurst, is key to launching a personal website that attracts readers and, potentially, the attention of magazine and book editors and even Hollywood producers. The course is most useful for those with an artistic sensibility, a love of both writing and photography, and if at all possible, experience in both disciplines. Parkhurst believes each post should reveal something about a person’s character, and stresses that quality always trumps quantity. Students also get tips on how to find a Web designer with a sensibility compatible with their own, and what kind of platform to choose, including free sites like the one that kick-started her career. Time, she says, is the biggest and most important investment to make. “You have to look at the big picture. If you put your best work out there, the numbers will follow.”
Institute of Culinary Education, Conceptualize, Develop and Run Your Own Food Website w Brooke Parkhurst
Photo by Colleen Duffley
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